Diddy's new channel is called Revolt and will launch on Comcast in 2013. Revolt
will feature music videos and music news aimed at African-American viewers.
"I’m thrilled to be at the helm to usher in a completely new model of television that brings together the artist community, social media, and cutting edge technology. The opportunity to create a home for music, artists, and fans to communicate in an authentic way is truly unique. REVOLT will celebrate and recreate the platform that helped launch my career, and give the world a new way to experience music on television." - Diddy
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